Wednesday, 5 March 2014

DONT BE A DICKHEAD

This campaign, coincidently was recently created. After my idea of course!

My poster could go well with it?



John Ibrahim launches ‘Don’t be a dickhead’ ad to promote the fight against alcohol-fuelled violence

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“DON’T be a dickhead” is the message from King of the Cross John Ibrahim in an anti-violence video starring his mates Kyle Sandilands and Koby Abberton.
The Youtube video underlies Ibrahim’s recent public campaign to put the onus on friends to look out for each other on a night out.
Standing on Kings Cross’s Darlinghurst Road Ibrahim lays out his message as a series of clips plays of friends defusing volatile situations with the line “don’t be a dickhead”.
“This generation is just running wild at the moment; they need a little bit of guidance,” he says in the video.
“They need to actually start policing themselves and take a little more responsibility for their actions.
“You’ve got a lot of drunken behaviour that is out-of-control; the government lockout is a good start. Self-policing is gonna be the answer, the police can’t be everywhere.”
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Using his own friends to demonstrate the point, Kyle Sandilands breaks up a fight a mate is about to start over a bump in the street.
Bra Boy professional surfer Koby Abberton does his bit pulling a friend away from an argument over a taxi.
 Nightclub owner and operator John Ibrahim seen outside one of his establishments in Kings Cross, Sydney, NSW. The Daily Tele...
Nightclub owner and operator John Ibrahim seen outside one of his establishments in Kings Cross.Source: News Limited
“Every group has got a moron in their group; I know I have a few. You need friends to actually step up and step in,” Ibrahim said.
“If you’re a real friend you step in and you stop your stop your friend from making an idiot of themselves, hurting themselves, or worse, hurting someone else.
“It happens over the simplest things, a bump in the street, a fight over a cab, someone hassles your girl. Don’t be a dickhead.”

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